Expertise

Real Experience. Real Results.

I don’t deal in trends, fads, or marketing theater. My expertise comes from doing the work — in-house, from the ground up, for companies where marketing had to drive results, not just look good on a slide.

Here’s what I bring to the table:

Growth Strategy That’s Actually Strategic

Whether you're chasing leads, launching new products, or scaling into new markets — I’ll help you focus on the channels and efforts that matter.

Go-to-market planning
Budget prioritization and spend efficiency
Paid vs. organic channel strategy
Executive alignment and team buy-in

Leadership You Can Rely On

Marketing doesn’t work in a silo. I’ve worked side-by-side with CEOs, sales leaders, and ops teams to get marketing embedded into the business — not stuck on the sidelines.

Executive team collaboration
Cross-functional leadership
Vendor and agency oversight
Mentorship for junior marketers

Industry Experience

I’ve worked across B2B industries where marketing isn’t just about clicks — it’s about sales cycles, relationships, and repeat business. Especially:

Heavy equipment and industrial
Logistics and transportation
Professional B2B services
Local and regional businesses

Don’t Just Hire a Skillset — Hire Judgment

You don’t need more tactics. You need someone who knows what to do and what to ignore. That’s the difference experience makes.